Before you share your story with us...
Let us share a little about our crew!
Colby Abbott
Founder & Creative Director
I’ve always been driven by the idea that meaningful work is built at the intersection of creativity, discipline, and service. Before founding Front Sight Creative, I spent 15 years as a full-time police officer—an experience that deeply shaped how I think about communication, trust, and leadership.
Working in high-responsibility roles—including instructor and specialized operations—I learned firsthand how clarity, preparation, and credibility matter when the stakes are high. Those same principles now guide how I approach creative work. Whether I’m developing a brand story, directing a video shoot, or managing ongoing media for a client, my focus is always the same: create work that is intentional, accurate, and worthy of the trust placed in it.
Front Sight Creative was founded to offer an alternative to templated, surface-level marketing. We partner with organizations and businesses that care about how they are represented and understand that their reputation is built over time. My role is to help translate what you do into professional, authentic media—so your audience not only sees your work, but understands it.
I value long-term partnerships, clear communication, and taking full ownership of the creative process so our clients can stay focused on running their business. If you’re looking for a team that treats your brand with the same seriousness you do, I’d welcome the opportunity to work together.
Lauren Abbott
Project Manager
Lauren is a creative multitasker! She's our go-to for everything from graphic design and SMM to content creation & video editing. Prior to FSC, she owned a thriving wood shop business from 2018 to 2023. There, she used her creative skills and graphic design knowledge to create custom wood products for consumers and businesses. Operating power tools and Commercial CNC laser engravers was all part of her job!
Now, she’s swapped sawdust for digital design, using her design skills to create highly engaging content for companies across the United States. She primarily focuses on marketing graphics for websites, social media platforms, and popular YouTube channels.
When she’s not behind the screen creating, you’ll most likely find her at the ballpark or fields cheering on her kids, probably with a coffee in hand and a DIY project in mind.
Bre Spencer
Social Media Manager
Bre is a dynamic individual with a diverse professional background, including four years as a law enforcement officer. Currently thriving as a California REALTOR® and content creator for multiple real estate agents, Bre has found her niche in combining her love for real estate with her creative talents in social media. Outside of her professional life, Bre is happily married to a Sergeant for a local sheriff's department. Together, they are raising two beautiful baby boys.
As a dedicated wife, mother, and supporter of first responders, Bre finds fulfillment in various roles and capacities where she can positively impact others' lives.
With a keen eye for creativity and a heart for community service, Bre embodies the essence of a modern professional who thrives on empowering others to share their stories authentically and meaningfully in the digital world.
Daniel Oni
Videographer
Daniel's experience spans across commercials, branded content, documentaries, and narrative films—each project a chance for him to dive deep into the art of storytelling and connect with audiences in innovative ways.
When asked about his creative process, Daniel shared, "My focus is always on telling stories that resonate, whether diving into the details of a brand's message or capturing the raw emotion of a moment. I enjoy collaborating with other creatives and teams to bring these visions to reality, ensuring the process is as smooth and enjoyable as possible while delivering high-quality results."
Grayson King
Videographer
Grayson is a passionate photographer and videographer with extensive experience working with big-name outdoor brands like Marmot, Osprey, Jetboil, KÜHL, and Sea to Summit. With four years of wedding photography and videography expertise, Grayson has also spearheaded capturing both long-form and short-form content for numerous events. Whether in the heart of nature or within the studio, Grayson brings stories to life with creativity and attention to detail.
Alexis Delgado de la Flor
Video Editor
Alexis Delgado de la Flor has spent the past several years making waves in the video production world, specializing in both video and sound. His diverse portfolio spans social media content to corporate podcasts, where he’s honed a unique skill set covering everything from filming and editing to mixing and mastering. With a deep passion for storytelling, Alexis brings creativity and technical expertise to every project. He thrives on collaborating with diverse teams, ensuring that each project comes to life with a clear, captivating vision.
Bryan Gore
Creative Talent
Bryan Gore is a multi-faceted performer, Bryan is not only a seasoned voiceover artist but also an on-camera actor, writer, content creator, and podcast/event personality. His diverse background—including work as a police officer, crisis negotiator, contractor, entrepreneur, and rock vocalist—gives him a unique edge and a deep well of real-world experience to draw from in all of his creative roles.
Working alongside the Sacramento-based team, Bryan also brings his talents directly into the creative process—voicing, acting, writing, and collaborating on campaigns that are as impactful as they are personal. With a deep belief in the power of storytelling and local connection, Bryan is dedicated to helping brands grow and connect through powerful, creative content.